Some of the greatest advances of human civilization are normalized over time and are eventually seen as ordinary. Fire, electricity and the combustion engine all revolutionized human existence but are no longer seen as exceptional. Another significant advance which is largely taken for granted is language. That is, our ability to communicate and share experiences outside of our immediate existence. The ability to communicate has meant that we don’t have to personally suffer from a hazard to be wary of it. It’s also mean that we can pre-equip people with expectations of social norms without having to personally violate each social norm in turn in order to understand it. One of us was impacted from a threat or transgressed a social norm and then shared the experience either through oral traditions or through writing. A good example of this is the traditional fairy tales which are told to children from a young age. Through these stories, children learn about dangers such as strangers and moral lessons to help them understand right and wrong. For example, children learn that going into someone else’s house and testing the temperature of breakfast dishes and the softness of chairs without permission is likely to result in an unpleasant confrontation. What better way to get a child’s attention than a story about a confrontation with household occupants who are both angry and bears?